Sunday, April 13, 2014

Even Superheroes Have Sidekicks

Virtual Freedom – Chris Ducker – (BenBella Books)

Upfront confessions: My name is Jeff and I suffer from Superhero Syndrome. As someone who is working fulltime, operating a startup business, helping my wife with her startup and in my “spare time” writing for my four blogs I can totally relate to the tight grip, control issues and burnout that Chris Ducker writes about in Virtual Freedom.

I can certainly relate to the frustration of have an overflowing plate and simply not enough time to get done the big picture tasks that most business owners strive to achieve to help grow their businesses. You feel trapped in the…yes I’ll say it, mundane day-to-day tasks that are a huge part of administrating your operations.


Ducker not only makes the case, but gives you a guide to the action steps that you can take today to get the help you need and get back to focusing on the strategies and tactics that you can use to grow your business. Instead of wishing for a magical clock to give you just a few extra hours every day, Ducker clearly spells out exactly where to find that extra time by utilizing a virtual staff.

He also makes the case for how easing back on the control grip will not only allow you to refocus your business efforts, but also free you up to have more of a life outside your business endeavors. While all entrepreneurs believe that they know what’s best for their business, most bring some limitations in skillsets to the process and Ducker offers a range of suggestions where virtual staff can fill those skills deficits and you the business owner will benefit by getting not only the time, but by ending up with a better work product.

The yardstick I use to measure business books is really based on how useful the action steps they offer are and how quickly I can put them into operation; in the case of Virtual Freedom, Ducker could not have made it any easier to get started today on putting these plans in to play.

No comments:

Post a Comment